Apple Stores Bite into Big Success in India

  • Apple's foray into brick-and-mortar retail in India seems to be paying off, with reports of a strong start for its newly opened stores.
  • The stores in Mumbai and Delhi, inaugurated in April 2023, are reportedly generating impressive sales figures.
  • Early estimates suggest monthly revenue exceeding Rs 22 crore for each store.
  • This positive response translates to high footfall, with thousands visiting the stores on opening day.
  • The success is likely due to factors like:
    • Premium brand experience offered by Apple stores.
    • Growing demand for Apple products in the Indian market.
  • This strong performance could pave the way for further expansion plans, with reports suggesting three additional stores on the horizon.

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